Pizza Pomodoro

Pizza Pomodoro is a small Italian pizzeria based in Leeds street Wellington. Famous for their hand-rolled Neapolitan pizza, baked fresh in their wood-fired oven. They specialise in square, wood-fired gourmet pizzas. A company brand, promotional brochure, and packaging were designed.

Project: Brand and Business Stationery, Brochure and, Packaging.

Format: Square three-panel folded brochure.

Brief: To come up with a funky, unique brand that included a mascot. The brochure had to promote Pizza Pomodoro’s exceptional range of quality pizzas.

Solution: The logo has a combination of fonts standard serif font and a freestyle font. The striped edges are designed to look organic like they are pieces of food.

Project:  Packaging.

Format: Pizza Boxes.

Brief: To create packaging that links to Pizza Pomodoro’s brand, with a tactile homemade feel.

Solution: A simple square brown cardboard box printed with two colours the logo on the front and a textured background of scattered illustrated pizza toppings.

Project: Illustration.

Brief: To come up with a funky, unique brand that included a mascot.

Solution: The mascot was a funky illustration of a stripey pizza cat monster. An organic stripey border was also illustrated as well as the background scattered topping texture.